Jason began working for the family business nearly 25 years ago and cut his teeth in the wholesale industry running our depot in Highgate. His many successes there and the excellent customer service provided under his leadership led him to quickly being promoted as a Director, and it’s safe to say he knows the business from top to bottom, inside and out. He’s also served on the boards of over 20 other companies which gives him a wide and diverse experience of how all types or enterprises are run, enabling him to put his well-earned expertise into practice in his current role of CEO of East End Wholesale Stores. He has ambitious plans to grow the wholesale division substantially over the next few years, however he remains close to his roots, and continues to embody the businesses’ core value of always putting the customer first, just like when he started out all those years ago.